Convenience retailer SPAR UK Ltd, with 2,600 stores in the UK, today announced they have beaten their ambitious £2 million fundraising target for the children’s charity NSPCC and CHILDREN 1ST.
Despite the economic uncertainty of the last few years, SPAR convenience stores, retailers, wholesalers and their 50,000 employees have work tirelessly by expanding their fundraising and cause-related marketing activities in order to raise over £2 million for the NSPCC.
NSPCC director of fundraising, Paul Amadi said: “The NSPCC’s partnership with SPAR has been a tremendous success. With a challenging economic backdrop, it’s a testament to the dedication and hard work of SPAR stores that so much money has been raised during this period.
“Working with SPAR over the past four years has also increased awareness of the NSPCC Helpline and ChildLine amongst thousands of employees and millions of customers.”
Managing Director of SPAR UK Ltd, Jerry Marwood said: “As a business we have been passionate about supporting the NSPCC which is an excellent charity whose work allows them to take incredible steps each day to protect thousands of children from harm and cruelty. Awareness of our fundraising activities in SPAR stores around the country has exceeded our expectations.
“We listen to what our customers want and we adapt our shops to suit them – we do that because we are independent businesses who are tuned in to the needs of the people who walk through our doors day after day.
“Now more than ever we are grateful to our customers who have given generously to the NSPCC. As a group of local independent store owners and managers, living and working in the community where our stores are located, our aim is to make the places we live – better places to live.
“We are passionate about what we provide and aim to offer our customers better stores, better products and the services they want – locally. To this end, we are delighted that our stores have raised over £2 million to help protect children at immediate risk.”
Since the partnership’s launch in 2006, fundraising activities have included Easter, Halloween and Christmas parties. Stop 4 Tea, which ran in May across selected stores around the UK, helped the partnership pass the £2 million target. SPAR stores have also run special promotions on selected sandwiches and confectionary.
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Media Contact
For SPAR (UK) Limited please contact Eimear Andersen / Nicolette Allen at Tansor PR on 01727 800166 eimear@tansor.co.uk / nicolette@tansor.co.uk
Notes to editor
SPAR has been raising money for CHILDREN 1ST in Scotland.