Every store is unique. And when it comes to making the right decision about your store's layout and product range, you might feel a little uncertain about the best way forward – that's where we come in.
The right solution for your store
Drawing on our extensive experience, we work with individual retailers to find the format and design that’s exactly right for your store. We look at everything from your location to the strengths and weaknesses of your competitors to help you improve sales. We can also advise you on how to redesign your premises or to find the right products. Each store is tailored to maximise sales and to increase customer loyalty.
Through our 'Stores of the Future' initiative we are constantly reviewing store design in order to maximise sales and revenue opportunities for our retailers. And we can prove that our strategy gets results: in a group of six recently developed outlets we have seen overall average sales up by 22.87%, transactions up by 9.76%, cash profit up by 24.63%, and basket spend up by 11.94%. Find out more about the areas we focus on below.
Range
We look at the store's existing range and adopt new ones to meet ever-changing customer needs. At the same time we adjust the retail space they occupy to help maximise sales.
Layout
We lay out stores in zones where categories from the customers' “shopping missions” are grouped together to make shopping easier and to encourage customers to make extra purchases.
Design
We deliver a modern, vibrant store environment to improve the customer shopping experience and to encourage regular visits.
Not only do we take care to design our stores correctly but we know that one size does not fit all. Whether you are a traditional convenience store, a forecourt or a very large outlet we have a store format to fit your business. These designs are created in-house, tested and then offered to the wider network so our retailers know that these designs are proven to deliver.