Passports at the ready – SPAR shoppers in the North of England would win a holiday of a lifetime through James Hall & Co. Ltd’s latest customer campaign Jet Set Jackpot
Launching in-store on Thursday 3rd July, one SPAR North of England customer will win £10,000 through the campaign which runs until Wednesday 13th August.
Free to play, customers can tap, match and win. A total pool of over 250,000 instant rewards is up for grabs featuring a fantastic range of big brand products from 23 of the biggest suppliers in convenience retail.
Customers can sign up to play at SPARjackpot.co.uk, and to be in with a chance to win an instant reward through the main game, players need to match a pair of icons.
After playing the main Jet Set Jackpot game for three days, this will open a bonus game where customers spin a wheel to win a guaranteed prize.
Winning customers will receive a text with a link to a digital voucher, which they can redeem at any of the participating SPAR stores across the North of England.
The campaign is being supported by a comprehensive marketing plan including vibrant printed POS in-stores and a digital marketing campaign through social media channels, Google ads, and Spotify.
As it has been with previous customer campaigns, the technology behind the SPAR Jet Set Jackpot game was developed in partnership between James Hall & Co. Ltd and Abraxas Marketing.
Philippa Harrington, Marketing Manager at James Hall & Co. Ltd, said:
“We know SPAR Jet Set Jackpot will take off with our customers and the promotion will land one of them with a £10,000 grand prize for a dream holiday. In its summer theme colours, it is sure to create a sense of wanderlust throughout July and August.
“Whether it is adventure, beach, city, cruise, or a sporty holiday, one SPAR North of England customer is going to have the time of their life by winning the £10,000 voucher, especially at a time when disposable income remains tight for huge number of people.
“We could not deliver SPAR Jet Set Jackpot with our ever-supportive suppliers, and we are incredibly grateful once again for getting the campaign off the ground.”
The full list of suppliers supporting the campaign is: Britvic, Coca-Cola Europacific Partners, Nestlé Confectionery, Nestlé Beverages, AB InBev, Accolade, pladis, Walkers, AG Barr, Euro Brands, Funkin, Kelloggs, KP Foods, Mars, Molson Coors, Mondelez, Premier, Red Bull, Suntory, Tropicana, Warburtons, Fyffes, and Vimto.
James Hall & Co. Ltd is a fifth-generation family business which serves a network of independent SPAR retailers and company-owned SPAR stores across Northern England six days a week from its base at Bowland View in Preston.
