Award-winning people, award-winning results.

That’s why we constantly strive for excellence and are here to help you do the same. What’s more, our people are an extension of your team. When you join SPAR, you get a business development team, a marketing team, a merchandising team… and so much more.

Here are just a few of the ways our people help your business (and your people) grow.

Investment in People Development

SPAR UK and the five wholesale groups invest in top talent and people development. Our talented team members across the SPAR businesses provide a wealth of experience and expert knowledge to ensure we deliver forward-thinking business plans aiming to drive your sales growth and increase your cash profit.

Develop your team with top class training

When you join SPAR, you’ll gain access to a range of top-class training programmes for both you and your team. As a result, many of our store owners and team members are regularly recognised with prestigious award wins at multiple elite industry events.

  • SPAR Inspire Leaders Programme (UK)
  • SPAR International Future Leaders Programme
  • Global networking and knowledge-sharing opportunities through resource and events

One-to-one business support for your store

Advice, reassurance, guidance. It’s all on hand thanks to one to one, dedicated business support teams. They’ll keep you informed of the latest developments, opportunities and need-to-know info for your store. What’s more, they’re supported by our wider team, drawing on a wealth of knowledge and insights to give you the guidance you need. And because we know you’re busy, all our support is tailored to suit a time and format that works for you.

You’ll also have the chance to stay up to date with the latest business opportunities and sales growth ideas by attending recommended business events and exclusive SPAR conferences, international events and trade shows.

Join SPAR Today

Grow your business with dedicated support from an award-winning team.

Contact us

Tim & Leslie Francis

SPAR Enham Alamein, Hampshire

“Since moving to SPAR basket spend has increased”

In joining with SPAR, we are able to bring a quality product range not only to our existing customers but to the next generation of shoppers. Since moving to SPAR basket spend has increased as we work to ensure we offer what our customers want, and they are happy with the changes we have made. We want to capitalise on SPAR’s reputation and make the most of promotional opportunities and marketing campaigns

Julie Harrison

SPAR Tintagel

“Our customers are telling us that we have been better stocked during the Corona Virus pandemic than the multiples.”

During unprecedented times communications between our SPAR Wholesaler Appleby Westward and us has been great. Our Business Development Manager is in regular contact with us (even if it's just to check that we are ok). Our customers are telling us that we have been better stocked during the Corona Virus pandemic than the the multiples, which is great to hear.

Rebecca Harrison

SPAR Boscastle

“I’ve been part SPAR’s Appleby Westward family for 7 years and I can honestly say the support I receive from them has been second to none right from the start.”

I’ve been part SPAR’s Appleby Westward family for 7 years and I can honestly say the support I receive from them has been second to none right from the start. During Covid-19 the SPAR team haven’t faltered in their support commitment and service. My Business Development Manager phones me daily for updates and anything I need, providing advice and guidance and just making sure all is OK here. I’m so proud to be part of SPAR’s AWG family.